Born Tough Trainer™ recognizes that a trusted human coach/trainer relationship is the key ingredient to improving human performance and mental toughness. This platform was created by sport psychology professionals to allow you to seamlessly integrate on-demand mindset training tools into your personal coaching programs and relationships. There is no interference with your communication or teaching/training philosophies. Our app provides a framework and system that puts you in your client’s or athlete’s hands 24/7, but you are the only person with access to them.